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Cosmetics Consumers Can Now Use Technology

For his or her closing undertaking, college students within the Foundations of Human-Centered Design and Development course within the College of Information Sciences and Technology had the chance to realize actual-world trade perspectives and suggestions on the prototypes they spent the semester constructing.

On Dec. 10, college students offered seven-minute lightning pitches for his or her concepts to construct expertise options for cosmetics shoppers. Every group recognized a persona, or goal person; introduced a state of affairs the place their proposed technology may benefit that particular person; and showcased wireframe demos of the proposed expertise answer.

Focusing the task on the make-up business, compelled a category of largely noncosmetics customers to assume exterior their consolation zone, based on Steven Haynes, instructing professor of data sciences and expertise and teacher for the course.

“In a consulting firm, you’ll have to do that on a regular basis,” mentioned Haynes. “Consultants must study new domains and what makes individuals tick. They should work to seek out out what actual issues are and assist shoppers uncover concepts for options.”

Proposed options included a face scan to counsel personalized merchandise, an internet subscription for personalized monthly cosmetics deliveries, and an app that shops earlier than-and-after pictures to trace a person’s progress whereas utilizing sure merchandise.

IST alumna Jennifer Brant-Gargan, who at present serves as vice president and Clinique international technology lead for the Estee Lauder Companies, Inc., attended the ultimate class to take heed to the shows. She mentioned that assignments like this one assist in arranging college students for his or her skilled careers. Jimmy Kane — sophomore, human-centered design and growth — was one of many college students within the class to profit from these classes.

The true-world ideation, prototyping, and suggestions have been different important expertise fostered all through the project. First year student Hannah Kern, human-centered design and improvement, was a part of a group that designed a kiosk that carried out a current Clinique Scientific Actuality app, cosmetics schooling, and on-website buying. “This was my first expertise designing a challenge to this scale,” mentioned Kern. “It was thrilling to see our brainstorms turn into actual prospects.”

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Joey Thiessen

Joey is leading the Cosmetics and Toiletries column. He has worked majorly in many cosmetics industries and magazines, and all these enhances the quality of his articles. In his free time, we always have a good conversation of what food is trending and what not. His ideas are unique and noteworthy. His articles reflect the charm of his characteristics. He has been working with us for 6 years now.

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